Financial Services Marketing Episodes

How are marketing and leaders in financial services using marketing techniques to drive value creation in their businesses?
Nov. 14, 2023

Secrets to building trust; how two banks went bust

This is a show about culture and society, crisis and social media. Host, Dom Hawes, is joined by Charlotte Lander, Director, Social Media, Corporate Affairs, Brand & Marketing at Standard Chartered Bank. They talk reputation,...

Episode page
Sept. 5, 2023

Mission Impossible: Mastering the Regulatory Riddle

To some, marketing in highly regulated industries in a compelling and value adding way seems like mission impossible. The regulation, legislation and intermediation inherent in the financial services industry makes the task tough? Or does it?

Episode page
June 28, 2022

Smashing It In Scale Ups With Soldo's Devonne Spence

This episode is jam-packed with truly insightful tips and observations. Wanna know how to smash scaling-up? Just press play. In Episode 2, Dom Hawes and Unity's Samantha Losey are joined by Soldo’s Head of PR and Social Media...

Episode page
June 21, 2022

Scale-Up Marketing & Communications with OakNorth's Valentina Kristen…

Valentina tells the amazing growth story behind OakNorth and how, as communications lead, she's built an authentic and differentiating brand identity that communicates the rapidly expanding digital lender’s core values. Valen...

Episode page