Andrea Clatworthy from Fujitsu discusses the delicate balance between centralizing business decisions and the need for quick adaptability. With a focus on a hybrid approach, they emphasize the significance of centralization in some areas while advocating for flexibility in others.
Check out the full episode on the Unicorny YouTube channel https://youtu.be/7XgzN8MGT6c or on our website https://www.unicorny.co.uk/2023-marketing-transformation