Steve discusses the effective development of collaborative teams in the when building AI strategies in marketing. Emphasizing the importance of fostering collaboration between individuals from diverse skill sets such as data scientists, marketers, finance professionals, and technology experts, the speaker underscores the need for seamless coordination among these different teams.
Check out the full episode on the Unicorny YouTube channel https://youtu.be/NSvqq5jp3-8 or on our website https://www.unicorny.co.uk/2023-AI-marketing