Join us for a compelling discussion with Valentina Kristensen, Corporate Affairs Director at OakNorth Bank, as she unpacks the bank's innovative approach to SME banking.
Learn how OakNorth tackles the "missing middle" with precision-focused segmentation and customer-first practices. Their work demonstrates how transparency, speed, and adaptability are reshaping expectations in business lending.
What you'll gain:
• Insights into the untapped "missing middle" market.
• The benefits of detailed segmentation for identifying opportunities.
• Why OakNorth’s customer-first strategy is a competitive edge.
• How sustainability supports long-term business growth.
Valentina’s expertise and OakNorth’s strategy provide a roadmap for businesses seeking to stand out in challenging markets.
Links:
Full show notes: www.unicorny.co.uk
Valentina Kristensen: https://www.linkedin.com/in/valentinakristensen
Sponsor: https://selbeyanderson.com
0:00 Introduction to the episode
3:04 Innovating in a commoditised market
7:24 Co-creation with customers
10:51 Empowering entrepreneurs through transparency
16:25 Serving the “missing middle” in business banking
31:01 Integrating sustainability and climate risk management
#CustomerFirst #SMEBanking #BusinessSuccess