Julian talks about how the transition from traditional split testing to AI tools is reshaping businesses' perception of user engagement. We discuss how AI, with its ability to analyse extensive data points, uncovers audience behaviour and assesses its value.
Check out the full episode on the Unicorny YouTube channel https://youtu.be/3ePVuJgncnI or on our website https://www.unicorny.co.uk/ai-cro