Marketing Operations Episodes
109. Underestimating customers: the costly mistake businesses make wi…
In this episode, Jazz Aujla, global head of digital marketing at Euromonitor International, shares her insights on aligning marketing efforts with customer needs. From her journey starting in research at Deloitte to a leader ...
83. Inspiration from outside: six sigma, side hustles and yoga studios
In this episode of Unicorny, we continue our exploration of the intersection between marketing and entrepreneurship with Sandra Vollrath, a marketing operations leader turned yoga studio owner. Building on the insights from p...
82. Know thy customer: big ideas from small business success
In this episode of Unicorny, we meet Sandra Vollrath, a seasoned B2B marketing strategist and yoga studio owner, to explore the intriguing parallels between marketing operations and entrepreneurship. Sandra shares her journey...
11. Build a Growth Machine with Jordan Gillott & Lauren Berkemeyer
Episode description: This week on Unicorny, Dom is joined by co-host Samantha Losey, Managing Director of Unity, to interview Jordan Gillott, YuLife’s Head of Demand Generation, and Lauren Berkemeyer, YuLife’s Chief Marketing...
8. Fuelling Growth Through Marketing Technology with Ruth Connor
Episode description: In today’s episode, Dom is joined by co-host Russ Powell, Managing Director of Sharper B2B Marketing, to interview an amazingly talented B2B marketer who excels at marketing technology and MOPs (among oth...